Tech Tuesday: Future Frontiers: Blockchain and Web3 Domain Investment

Future Frontiers: Blockchain and Web3 Domain Investment

blockchain and Web3

The landscape of the internet and its underlying technologies has evolved significantly over the years. And one innovation poised to redefine the domain industry is blockchain.

This decentralized, secure, and transparent technology is not merely a buzzword; it’s a transformative force to revolutionize how we manage, trade, and interact with domain names.

In this article, let’s explore the future frontiers of domain investing and how blockchain and Web3 will rule the industry together.

Blockchain and Web3 Domain Investment

The current architecture of the internet is referred to as Web2. At the core of it are centralized servers, websites, and organizations that control the flow of information. We have servers storing the information in a centralized place, websites like Facebook and Google controlling the traffic, and organizations like ICANN serving as authoritative bodies.

While the case can be made that each of them is necessary, they’re also limiting. Limiting in that they act as brokers or go-betweens.

Web3 holds the potential to change that.

Web3 is a conceptual framework and vision for the next generation of the World Wide Web. While Web1 was characterized by static web pages and the early days of the internet, and Web2 marked the rise of social media, user-generated content, and interactive web applications, Web3 is poised to bring about a paradigm shift by introducing decentralized, trustless, and user-centric principles.

And at the core of Web3 is blockchain. The technology, by now, is familiar to everyone in the tech space, thanks to products like NFT, Bitcoin, and Metaverse.

And it will impact the domain industry as well. In fact, that has already begun. Companies like Freename and Unstoppable Domains are already leveraging blockchain technology to offer Web3 products.

There are a few ways blockchain will impact domain investing in the coming years.

Blockchain Makes Architecture Decentralized

As already stated, the Web2 architecture is centralized, with a handful of companies and organizations making the decisions. Blockchain will make the architecture decentralized and put the decision-making back in the hands of the users.

With decentralized systems, users can decide how to govern the platform and what content, products, or services to host without seeking approval from regulators.

User Ownership and Control

Centralized platforms often collect and control vast amounts of user data, leading to privacy concerns and data breaches. Decentralized identity systems and blockchain-based solutions enable users to own and manage their data, deciding when and how it is shared.

Blockchain also solves the censorship problem. Decentralized content distribution systems, powered by blockchain and peer-to-peer networks, provide resistance against censorship. Website owners and content creators can publish and share without dependence on centralized intermediaries. Alternatively, they can also restrict access to certain groups or demographics.

Thus, blockchain would offer better ownership and control over the domain, content, and accessibility.

Smart Contracts

Domain registration and transfer processes often involve intermediaries, leading to delays and added costs. Not to mention the fraudulent activities that take place during domain transactions.

Smart contracts can streamline domain transactions, making them safer, faster, and better. These contracts are activated only when both parties meet certain parameters. And since they’re hosted on the blockchain, everything becomes verifiable.

Thus, the chances of domain fraud are reduced drastically.

Enhanced Security and Transparency

Traditional domain management relies on centralized authorities, creating single points of failure susceptible to cyber threats. According to a report by ICANN, domain hijacking incidents have been on the rise, emphasizing the vulnerabilities of centralized systems.

Blockchain introduces decentralization, eliminating the risk of single points of failure. The decentralized ledger also ensures tamper-resistant domain ownership records, reducing the likelihood of unauthorized transfers.

Anyone can look up to the ledger and verify the ownership details of the domain. This makes the domain transfer process much more transparent.

Opens up Newer Business Models

Last but not least, blockchain would open up new business models for domain owners. For example, Freename allows anyone to earn passive income from their TLDs. This wasn’t possible in the Web2 architecture. As the landscape matures, several new business models will rise.

The best part about blockchain is it’s here to stay. Blockchain isn’t one of those hyped-up technologies (Google Glass, anyone?) that fade away after a year or two. El Salvador has already announced Bitcoin as a legal tender. Malta is quickly becoming a blockchain island. It’s only a matter of time before other countries catch up.

Thus, blockchain-backed domains are the future, and getting in early is the key.

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How does it work?

Accordingly to the day when you will finalise your purchase, you have the right to receive from 1 to 3 NFT Domains for FREE!

Once you have completed your order, within 48h you will automatically receive on platform, in your personal area “portfolio” the randomly assigned NFT Domain/s.

You can chose on which blockchain you want to mint on and minting fee is covered by Freename!


Once you have added your favorite items to the cart, you proceed to “checkout” and add your coupon to the “coupon box”.

Said coupon will instantly do its magic and your due total will drop!


How does it work?

Once you have completed your order, you will automatically receive on platform, in your personal area “portfolio” the randomly assigned NFT Domain value $50 or if you’re lucky a randomly assigned TLD with value $699 (between these: .immersive; .multiverse; .freelancer; .cashback; .hologram)

you can chose on which blockchain you want to mint your NFT Domain/TLD on and minting fee is covered by Freename!


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Why do i Need a Wallet?

Freename domains are blockchain-based assets and would be minted and stored using a wallet. Users are required to mint and manage their domains using a Metamask or Coinbase-configured wallet. It must be a non-custodial wallet, meaning that one must own the private keys to the wallet in order to approve transactions via a signature.

To benefit from Freename Web 3 domains/TLDs, you must have a wallet. This is because Web 3 domains/TLDs are blockchain-based assets. Users can mint and manage their domains using Metamask or Coinbase-configured wallets.

Keep in mind that it must be a non-custodial wallet. You own the private keys to the wallet (in order to approve transactions via a signature).

Are the Domains Associated with ICANN?

ICANN does not manage domains. believes their TLDs/domains must allow customers to operate independently. wants to build a utility infrastructure, allowing customers to use their services for valuable and generative purposes. By leveraging blockchain technology, Freename Web 3 domains/TLDs have no centralized authority imposing rules and regulations.

What is a Wallet?

Every blockchain user requires a wallet in order to interact with the network. A wallet is essentially an account on the blockchain where transactions can be sent and received. It is also where one can store blockchain assets such as cryptocurrency or NFTs (non-fungible tokens). There is no personal information associated with a wallet and none is required to create one. A wallet consists of a public key and a private key. The public key can be safely shared with anyone who wishes to send assets to the corresponding wallet, however, the private key should not be shared and is the key to accessing the wallet in the event where access is lost or to create another instance.

A crypto wallet (cryptocurrency wallet) is software or hardware that enables users to store and use cryptocurrency. With cryptocurrencies, there isn’t any actual money to carry around in a wallet. They exist on the blockchain. Similarly to traditional bank transfers, crypto wallets enable users to send and receive cryptocurrencies, NFTs, etc.

A wallet consists of a public key and a private key. To receive assets, you share your public key associated with your wallet. You should NEVER share your private key.

How do i Claim my Earnings from Freename

ou can withdraw revenues generated passively through a cryptocurrency transfer. Connect your cryptocurrency wallet and, once your withdrawal request is confirmed, the desired amount is pulled from Freename’s reserves and conveniently delivered to you!

Claim your earnings by following these steps:

  1. Connect your cryptocurrency wallet to
  2. Request a withdrawal
  3. Receive request confirmation
  4. Receive withdrawal directly to your wallet.

Can i Transfer Domains?

Yes. The domain is stored in your cryptocurrency wallet and can be transferred by you after you have minted it. Access your portfolio, select the TLD or Domain you wish to transfer and type the recipient’s address. Afterwards, you must paste the OTP code you received by mail to confirm the transaction. Keep in mind that currently, it is not possible to import the domain that has been transferred, but it will be possible soon!

Yes. Domains are transferable ONLY after a TLD/domain has been minted and stored in a user’s wallet.

To transfer the TLD (or domain), the user must:

  • Access their wallet
  • Select the item they want to transfer
  • Enter the recipient’s address.
  • Confirm the transaction by pasting the OTP received by email

In the future, will support importing domains that have been transferred.

What about Trademarks?

Registering a trademark on your Freename Web3 TLD will allow you to protect your web3 TLD and your logo worldwide juridically.

From the moment you deposit a trademark request, your web3 TLD will be protected worldwide for 6 months awaiting for the Swiss Federal Institute of Intellectual Property ( to confirm and register the availability of your TLD.****

A trademark is any symbol, phrase, or word that allows customers to identify a company’s goods or services. Freename is a web3 domain/TLD provider that also provides trademark registration.

A user must reach out to the trademark department to register a trademark. To get your trademark filed for review at the Swiss Federal Institute of Intellectual Property, a user must provide the following:

  1. Complete a Know your customer (KYC)
  2. A list of TLDs they wish to trademark
  3. Proof of payment

Once these conditions are met, it takes one week for the trademark to be reviewed and logo/TLDs to be provided with six months of worldwide protection.

Is Minting the same as Buying?

Purchasing a TLD (or domain) on Freename and minting it on the blockchain are two distinct steps. When you purchase a TLD (or domain), the transaction is recorded in Freename’s database and not on the blockchain. Minting a TLD (or domain) on the blockchain requires a second step: log into the user’s personal area, select the TLD (or domain) and press “mint TLD” (or domain): done! Don’t worry, once you have purchased a Freename domain, no one can take it away from you!

No. Buying and Minting a TLD/domain are two different things.**

Buying **is the process of recording a transaction on Freename’s database and not on the blockchain.

Minting is the process of pushing a user’s domain from data onto the public ledger of a blockchain and into a user’s wallet. Giving the user full control over the TLD/domain.

It is very easy to mint a domain/TLD once you purchase it. Simply:

  • Log into your personal area
  • Select the TLD (or domain)
  • Press “mint TLD” (or domain)

What is Domain Minting?

Minting is the process of publishing a Freename domain (or TLD) on the blockchain via your wallet to gain full custody of the domain. This means that the only person that has control over the domain (or TLD) is the person who controls (has access to) the wallet.

Minting is the process of pushing a user’s domain from data onto the public ledger of a blockchain and into a user’s wallet. Giving the user full ownership over the domain.

Minting on is as simple as the following steps:

  1. Go to the website
  2. Enter the TLD/domain you want to buy in the search bar
  3. Add the TLD/domain to your cart
  4. Go to checkout
  5. Create a account
  6. Purchase the TLD/domain with cryptocurrency or a credit card
  7. Go to “portfolio and incomes.”
  8. Click on mint TLD/domain

Which domains are Protected?

Protected domains and TLDs are domains and TLDs that we’ve detected are associated with a brand, organization, or notable person. We believe it is important to increase adoption for the next generation of the internet by helping to onboard brands into the Web3 era. If you are interested in applying for a Protected domain, please contact us.

TLDs/Domains associated with a notable person, brand or organization are considered Protected Domains. Protected domains help onboard brands in Web 3 increasing adoption. Protected domains also protect users from others impersonating/stealing their domains.

Reach out to to apply for a protected domain.

Why use Freename?

Freename domains are unique by their very nature: only with Freename you can register domains with unique TLDs for your digital identity while passively earning money! is not only the leading TLD and Domains platform in Web 3, but also lets users generate passive income!

Owning a Freename Web 3 TLD entitles users to receive passive income whenever a domain is bought on their TLD. Users can register and mint TLD/domains of their choice if available.

What is a Domain?

A domain name is a string of letters and/or numbers that points to the IP address of the corresponding website. Generally, it is easier to remember a name than a long string of numbers.

A domain name is an address that people type into a browser bar to find a website. It consists of a Top-Level Domain (TLD), everything that comes after the dot, and the Second-Level Domain (SLD), everything that comes before the dot.

For example, “” is the domain name, “Freename” is the SLD and “io” is the TLD.

Which Chains are Supported?

Freename has a multi-chain approach. You can choose on which Blockchain to mint your Web3 Domains and TLDs ranging Among Polygon, Cronos, and Binance.

A user can mint a domain/TLD on the following blockchains:

  • Polygon
  • Cronos
  • Binance

Freename plans to expand its multi-chain approach by adding blockchains upon which domains can be minted.

Are there Renewal Fees?

No! Once you’ve bought a Freename Domain or TLD, it’s yours forever, no renewal fees ever!

No. There are no renewal fees on Once a user has paid a one-time payment for a domain/TLD, they own it. Forever.

This is the significant advantage of Web 3 domain/TLD over traditional alternatives.

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